This is the measure of our success; it's been our focus from the day we started. Engaging shows created to entertain and inform tourists. Effective advertising from businesses to which tourists are attracted. Happy tourists. Flourishing Businesses. Satisfied customers.

Businesses looking to target the largest percentage of travelers to Central California need look no further than Visitor TV. Over 60% of each Visitor TV one hour program consists of 2-5 minute shows created specifically to entertain and inform tourists. In between these shows are no more than 2 minutes of commercial air-time from businesses interested in attracting tourists and from businesses to which tourists are attacted. With programming and distribution divided geographically within each Region, businesses are able to target specific areas in which to advertise – at affordable prices.

 

How It Works

30-Second. 60-Second. 2 Minute. It's your choice. We have years of experience in creating broadcast quality ad spots at an incredible value with award winning filming and post-production crews.

Each commercial is created specifically for your business. Stock video footage? Never! We produce all original video footage of your business. Professional voiceover? Always. We work with a nation-wide network of professional talent for just the right sound. Satisfaction? Guaranteed. Our track record of satisfied customers is unparalleled. In other words, we'll knock your socks off.

Check out a few spots we've created.

From $999.

 

Visitor TV programming is filmed and distributed geographically within each Region to provide hotel guests with information pertinent to their immediate surroundings. Geographic distribution allows each business to target specific areas for their ad - at affordable prices.

 

The Visitor TV Markets are:

Central Coast of California

North Coast 17 Hotels 752 Hotel Rooms 15,300 Viewers per month*
North County 9 Hotels 625 Hotel Rooms 12,700 Viewers per month*
Estero Bay 20 Hotels 689 Hotel Rooms 14,000 Viewers per month*
San Luis Obispo 19 Hotels 1312 Hotel Rooms 26,700 Viewers per month*
South Coast 19 Hotels 1992 Hotel Rooms 40,600 Viewers per month*

 

Central Valley of California

Sequoia Region 15 Hotels 1307 Hotel Rooms 32,400 Viewers per month*


*"Viewers per month" are based on the real occupancy rates for each Region as determined by Smith Travel Research 2006/California Tourism: Statewide and Regional Facts and Figures 2006 - Regional Average Hotel Occupancy Rates

 

 

What Makes Visitor TV Different?

We Know Tourists

Since 1997, Visitor TV has provided entertaining and informative television programming about where to go and what to see in Central California. Today, Visitor TV is featured in nearly 100 lodging properties totaling 6796 hotel guest rooms. Each month, 141,700 new and unique travelers have Visitor TV as a trusted source for information about the area they are visiting.

 

Turning Tourists into Customers

 55% of Central Coast visitors stay in hotels ranking SLO Co. 3rd in California for percentage of visitors that stay in hotels (1st-Orange Co., 2nd-Monterey Co.). The Central Valley is above the state average at 42%. With 1 in every 2 visitors staying in hotels, the hotel guest room is the single most common place to find tourists, and Visitor TV is there.

 

New Month, New Tourists

Unlike traditional print, television, and radio advertising, the Visitor TV audience changes from month to month. With an average occupancy rate of 65.7% in SLO Co. and 65% in the Central Valley, Visitor TV reaches over 141,700 new viewers each month, or 1.6 Million new potential customers every year.

 

Visitor TV Tourists Take Action

The average length of an overnight stay for Central Coast and Central Valley visitors is over 3 days. As the exclusive hotel in-room tourist channel in Central California, Visitor TV is a resource for these visitors at a defining moment – when planning their days’ and evenings’ itineraries.